Tri-State Sprints Becomes First Official Marketing Partner
CHARLOTTE, MI — As Top Row Racing Media enters a new era in 2026 with the launch of their new website and a growing following across their social media channels, Top Row Racing Media created a Marketing Partner program.
First floated in 2025 as an idea, Top Row Racing Media paused the program to develop each tier deeper to offer potential partners a bang for their buck. It is no secret that costs continue to increase for everyone in short track racing, and that includes media entities from gasoline to equipment maintenance and upgrades. With 26 onboard/support cameras in the inventory, Top Row Racing Media is offering for interested people and businesses to sponsor an onboard camera throughout the entire 2026 season. Additionally, Top Row Racing Media created a Fan Zone level for those who want to show their support for Top Row Racing Media and our coverage.
Tri-State Sprints, known as “The Most Competitive Sprint Car Show on Asphalt,” becomes the first official Marketing Partner of Top Row Racing Media. As a part of the Fan Zone, Tri-State Sprints will receive Social Media mentions on our dedicated Marketing Partner posts on Facebook, and they will be included in our Full Program Marketing Partner graphic which will be included in every 2026 Full Program. Additionally, they are listed on our 2026 Partner page with a link to their Facebook page where fans can follow along with all Tri-State updates this season.
Top Row Racing Media is currently scheduled to cover two Tri-State Sprints events with their August 14th race at Corrigan Oil Speedway and their debut visit to the Kalamazoo Speedway on June 12th.
Top Row Racing Media helped break big news for the Tri-State Sprints down at the 2025 PRI Show in Indianapolis with the announced partnership between TSS and Motorhead Miller Mafia Racing as the $1,000 to win Front Wheel Drive sponsored special will join the Sprints a handful of times this season.
Founded by Michigan Motorsports Hall of Famer John Boy Hotchkiss, the Tri-State Sprints are staff by The Voice and Manager, Sean Sprague, Safety Director, Matt Tanner, Race Director/Flagman, Jeff Smith, and Competitor Director, Todd Boughner. The 10 race schedule includes stops at Corrigan Oil, Kalamazoo, Springport, Birch Run, Auto City, and Whittemore. The Tri-State Sprints will head over to Canada to Grand Bend Speedway on August 1st, and they’ll make the trip down to Anderson Speedway.
